“Bringing our Voice to the Table” Creative Campaigning with Oxfam Ireland

 Bringing Our Voices to the Table‘ was a creative campaign for Oxfam Ireland at Body&Soul and Electric Picnic 2014
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For the Summer of 2014, This Is Collective have been invited by Oxfam Ireland to join their campaign for Climate justice and create a socially engaged art piece to channel this message to the wider public. For the Body and Soul festival we developed a creative action for the Behind the Brands campaign and then at Electric Picnic we created another for the ‘For the Love Of’ campaign.

The Behind the Brands campaign aims to provide people who buy and enjoy food and beverage products with the information they need to hold the Big 10 to account for what happens in their supply chains. At Body and Soul 2014, This Is Collective invited festival goers to come together and bring their voices, as consumers, to the table – with the idea that together, our voices are amplified and more powerful and can make a positive impact.

While having conversations around all aspects of food justice, participants weaved recycled materials into the table tops. The table tops we made represent all of the voices being brought to the table.

 

Following this, the ‘For The Love Of Climate Justice’ campaign at Electric Picnic asked festival goers to share something they love and care that is affected by climate justice. These messages will be collated and sent to Enda Kenny to demonstrate that the people of Ireland care about Climate Justice and that more needs to be done for it. 

For this, This Is Collective invited festival goers to come together and bring their voices to the table for the love of all the things they care about. By starting a conversation around the impact climate change will have on the things we love, we used our voices to reflect the issues we care about and make a positive impact.

While having these conversations, participants were invited to weave fabric and recycled materials into the table tops. Through weaving the thoughts, intentions and discussions into the tables, the table tops represented all of the voices that have come to the table.

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For more pictures and updates of the days event check out out facebook page or follow us on twitter @this___is
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One thought on ““Bringing our Voice to the Table” Creative Campaigning with Oxfam Ireland

  1. How brilliant! Love it!

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